What Automations Do
Automations help teams respond the moment a user reaches an important lifecycle state, instead of waiting for manual exports, dashboards, or campaign batches.Typical Use Cases
- Welcome users after a first onchain action.
- Re-engage wallets showing churn risk or inactivity.
- Trigger governance, migration, or reward reminders.
- Handoff users into campaign-style follow-up based on segment or product behavior.
Plays vs. Blank Canvas
Onchain Suite is built around the idea that most teams should start from a proven play, not an empty builder. A strong play combines:- A pre-wired trigger
- Suggested conditions and audience logic
- Reusable copy or message structure
- A clear business outcome such as activation, retention, or win-back

