Segments From Queries

Turn validated SQL results into reusable audience segments.

Steps

1. Run and validate the SQL result.
2. Confirm the output maps cleanly to users or wallets.
3. Save the result as a segment.
4. Reuse the segment in a campaign or automation.

Important Checks

• Check for duplicate rows before saving.
• Confirm the query returns the right identity type.
• Decide whether the segment needs to refresh automatically.